
WE ARE BUILDING A BAREFOOT COMMUNITY
We want to help you live better - feet first.
WIP stands for "Walk in Progress" and we are on a mission to embody the spirit of intentional growth, where every individual determines their own definition and timelines for success.
We prioritise relationships with our customers over scale, and we invite you to tell us how we can best serve you within our capacity as a footwear business.
Our first step is bringing quality and accessibly priced barefoot footwear into the Malaysian market to demonstrate to our local community the possibilities of renewing our ideas on "good" shoes.

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CONSCIOUS LIVING
Starting from the ground up
Why sell barefoot footwear? Because our feet carry us everywhere we go! Shoes are such a culturally important object in this moment of history and we want to use them as a device to reflect on the ways we choose to live. Currently, society is overwhelmed with the idea of maximisation - in our profits, our productivity, and even with our footwear. We want to help people literally move beyond the motion of popular norms and experience new lifestyle possibilities. Join us in exploring alternative ways of living.
GET TO KNOW
About Barefoot Footwear

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FLEXIBLE SOLES, NOT VALUES
Made with Love
We work with the best brands in Southeast Asia that prioritise quality over quantity without compromising on the welfare of the actual people who make their products. Our catalogue is a WIP and you can expect new products to be added over time. We will keep working hard to improve the sustainability and quality of our products with you keeping us accountable to our word.FIND A PAIR
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@wipshoesco
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